Advisory Board

    With MicroFuzzy since May 2016
    Advisory Board Member
    MicroFuzzy is delighted to have Mr. Segler as a Member of the Advisory Board. Mr. Segler‘s mission is to advise MicroFuzzy on the company branding as well as on the strategic orientation in the new automotive market – electromobility, with focus on ePowerTrain.
    Mr. Segler has over 25 years of management and leadership experience and is an expert in international brand management. Mr. Segler, Doctor in Business Administration, joined the BMW Group in 1988 and was Division Manager for MINI Business Coordination and Brand Management for 8 years. Previously, he had occupied several leading positions in various areas, including Chairman of the Management Board of BMW M GmbH, Director of the Sales Division Europe & Overseas BMW AG and President of BMW Asia Ltd., Singapore.
    Since 2014, Mr. Segler is advising various companies in Europe and Asia.
    Further activities of Dr. Segler for KPIT Group can be found by accessing this link
    With MicroFuzzy since 2016
    Advisory Board Member
    Tero is an entrepreneur and international business executive par excellence. He has developed an extensive network of customers, partners and colleagues around the world while establishing companies and business relationships in Europe, North America and Asia alike. Tero has dedicated himself to computer graphics technologies for over 15 years and has become a distinguished pioneer of real-time 3D graphics, possessing a deep understanding of both technology and business issues in the rapidly growing 3D industry.
    Prior to founding Rightware, Mr. Sarkkinen was CEO of Futuremark, a leading PC graphics benchmarking software provider. In 1999, he established Futuremark’s business in Silicon Valley and managed it for 7+ years. He led the company’s rapid organic growth while maintaining positive net income margin. In addition to his business degree from Helsinki School of Economics (now Aalto University), Tero also has completed executive programs at Stanford Graduate School of Business and has studied at ESADE in Barcelona, Spain.
    Currently in MicroFuzzy's advisory council, Tero provides strategy direction for building and leveraging MicroFuzzy's Infotainment and Driver Assistance Systems service portfolio in line with MicroFuzzy's growth objectives.

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